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Free Tools

Marketing ToolsΒ & Calculators

38 free tools to plan campaigns, calculate ROI, generate content, and audit your marketing β€” no sign-up required.

38

Free tools

9

Categories

11

Generators

17

Calculators

8

Checklists

2

References

Complete Library

All 38 Marketing Tools

Search, filter by category, and find the exact tool you need.

38Β tools
🏷️
Generator

Meta Title & Description Generator

Craft click-worthy meta tags that rank and convert

BeginnerΒ·3 min
Use β†’
🎯
Calculator

Keyword Difficulty Estimator

Know which keywords you can realistically rank for

IntermediateΒ·5 min
Use β†’
πŸ“Š
Calculator

SERP Click-Through Rate Calculator

Estimate your organic traffic potential from any ranking position

BeginnerΒ·2 min
Use β†’
πŸ€–
NewGenerator

Robots.txt Generator

Control which pages Google crawls and indexes

IntermediateΒ·4 min
Use β†’
βœ…
Checklist

SEO Audit Checklist

A 50-point checklist to find and fix every SEO issue

IntermediateΒ·30 min
Use β†’
πŸ’°
Calculator

Google Ads Budget Calculator

Calculate exactly how much to spend on Google Ads to hit your targets

IntermediateΒ·5 min
Use β†’
πŸ“ˆ
Calculator

ROAS & Profit Calculator

Is your ad spend profitable? Find out instantly

BeginnerΒ·3 min
Use β†’
✍️
Generator

Google Ads Copy Generator

Write high-converting ad headlines and descriptions in minutes

BeginnerΒ·5 min
Use β†’
⭐
Reference

Google Ads Quality Score Guide

Improve your Quality Score to pay less and rank higher

IntermediateΒ·10 min
Use β†’
πŸ’¬
Calculator

Social Media Engagement Rate Calculator

Benchmark your social performance across every platform

BeginnerΒ·2 min
Use β†’
#️⃣
NewGenerator

Hashtag Strategy Generator

Find the right hashtags to reach your target audience

BeginnerΒ·3 min
Use β†’
πŸ“
Generator

Blog Post Title Generator

Headlines that get clicked, shared, and ranked

BeginnerΒ·3 min
Use β†’
⏱️
Calculator

Reading Time Calculator

Know your content length before you publish

BeginnerΒ·1 min
Use β†’
πŸ“§
Calculator

Email Marketing ROI Calculator

Calculate the revenue potential of your email list

IntermediateΒ·5 min
Use β†’
πŸ“¬
NewGenerator

Email Subject Line Tester

Test your subject lines before you hit send

BeginnerΒ·2 min
Use β†’
πŸ”„
Calculator

Conversion Rate Calculator

Turn traffic data into revenue projections

BeginnerΒ·3 min
Use β†’
🎯
Calculator

Cost Per Lead Calculator

Benchmark your lead generation efficiency across channels

BeginnerΒ·4 min
Use β†’
⚑
Checklist

Core Web Vitals Checklist

Pass Google's page experience signals and protect your rankings

AdvancedΒ·45 min
Use β†’
πŸ“±
Checklist

Mobile Readiness Checklist

Audit your website for the 60%+ of visitors browsing on mobile

IntermediateΒ·20 min
Use β†’
πŸ’Ό
Calculator

Marketing Budget Calculator

Allocate your marketing budget for maximum growth

IntermediateΒ·8 min
Use β†’
πŸ’Ή
Calculator

Marketing ROI Calculator

Prove the value of every pound and dirham you spend on marketing

BeginnerΒ·5 min
Use β†’
πŸ‘₯
Calculator

Customer Lifetime Value Calculator

Know how much each customer is really worth to your business

IntermediateΒ·5 min
Use β†’
πŸ€–
NewReference

AI Marketing Prompt Library

500+ proven prompts to supercharge your marketing with AI

BeginnerΒ·5 min
Use β†’
πŸ“‹
NewGenerator

AI Content Brief Generator

Build better briefs β€” get better content from writers and AI

IntermediateΒ·5 min
Use β†’
πŸ”
NewChecklist

SEO Audit Tool

Full website SEO health check in under 2 minutes

BeginnerΒ·5 min
Use β†’
πŸ“ˆ
NewCalculator

SEO ROI Calculator

Calculate the true return on your SEO investment

IntermediateΒ·5 min
Use β†’
🎯
NewCalculator

Keyword Difficulty Checker

Find out how hard it really is to rank for your target keyword

BeginnerΒ·3 min
Use β†’
✍️
NewGenerator

Meta Description Generator

Write click-worthy meta descriptions that boost organic CTR

BeginnerΒ·3 min
Use β†’
πŸ’°
NewCalculator

Google Ads ROI Calculator

Calculate your full Google Ads return including hidden costs

IntermediateΒ·5 min
Use β†’
πŸ’»
NewCalculator

Website Cost Calculator

Estimate your website development budget before you talk to an agency

BeginnerΒ·5 min
Use β†’
πŸ“Š
NewChecklist

Landing Page Grader

Grade your landing page against 25 conversion best practices

BeginnerΒ·8 min
Use β†’
⚑
NewChecklist

Core Web Vitals Checker

Audit your site's Core Web Vitals and fix ranking issues fast

IntermediateΒ·5 min
Use β†’
πŸ”—
NewGenerator

UTM Builder

Build clean, consistent UTM tracking URLs for every campaign

BeginnerΒ·2 min
Use β†’
πŸ—ΊοΈ
NewChecklist

XML Sitemap Validator

Validate your XML sitemap for errors that block Google indexing

BeginnerΒ·3 min
Use β†’
🏷️
NewGenerator

Schema Generator

Generate structured data markup for rich search results

IntermediateΒ·8 min
Use β†’
πŸ–ΌοΈ
NewGenerator

Open Graph Preview

Preview and optimise how your pages look when shared on social media

BeginnerΒ·3 min
Use β†’
πŸ“
NewChecklist

Local SEO Scorecard

Score your local SEO across 25 ranking signals and close the gaps

BeginnerΒ·10 min
Use β†’
πŸš€
NewCalculator

Business Growth Calculator

Project your revenue growth and set data-driven targets

BeginnerΒ·5 min
Use β†’

By Category

Browse Tools by Channel

Find the right tools for your specific marketing focus area.

πŸ”

SEO

12 tools

Optimise your website for search engines and grow organic traffic.

πŸ“’

Google Ads

5 tools

Plan, budget, and measure your paid search campaigns.

πŸ“±

Social Media

2 tools

Build engagement, grow your audience, and measure social ROI.

✍️

Content Marketing

3 tools

Create content that attracts, educates, and converts.

πŸ“§

Email Marketing

2 tools

Maximise open rates, click-throughs, and email revenue.

πŸ“Š

Analytics

3 tools

Turn data into decisions with these measurement tools.

⚑

Website Development

5 tools

Audit, optimise, and improve your website's performance.

πŸ’Ό

Business Tools

4 tools

Plan budgets, calculate ROI, and make smarter marketing investments.

πŸ€–

AI Marketing

2 tools

Leverage AI tools and prompts to accelerate your marketing output.

Tools FAQ

Common Questions About Our Marketing Tools

Yes β€” every tool on this page is 100% free with no sign-up, no credit card, and no hidden charges. They run entirely in your browser, so your data never leaves your device.

Need Expert Help?

Let Our Team Do the Heavy Lifting

These tools give you the data β€” we turn it into a strategy that delivers measurable growth for your business.